by Jason Long | Nov 4, 2016 | Branding, Creativity, Design, Development, Management, Marketing, News, Running a Business, Uncategorized, Web Design
This is the story of how I took a small web design and development shop from near collapse to profitability in just a few steps. I want you to learn from my past so that you can also grow your business, maintain your sanity, scale up and down easily, and be more...
by Jason Long | Oct 28, 2016 | Branding, Creativity, Design, Development, Management, Marketing, News, Running a Business, Uncategorized, Web Design
You’ve created a SaaS! Now it all begins. Picture this: You create a SaaS that you think will be useful, reach a wide range of consumers, and become a smash success. But you need to ask yourself two questions: 1. Who is my target market? 2. Will the system I’m...
by Jason Long | Oct 17, 2016 | Branding, Creativity, Design, Development, Management, Marketing, News, Running a Business, Uncategorized, Web Design
In web development, a project of any scale requires strategy and planning upfront. A statement of work (SOW) is a useful (and necessary!) tool that keeps expectations clear and carefully outlines all of the project details needed to make progress. Each client will...
by Jason Long | Oct 14, 2016 | Branding, Creativity, Design, Development, Management, Marketing, News, Running a Business, Uncategorized, Web Design
Like in other industries, the world of web development is broken up into different areas of specialty. Not every web developer possesses the same skills, nor do they focus on the same area of work. A developer typically specializes in design, code, or content...
by Jason Long | Oct 12, 2016 | Branding, Creativity, Design, Development, Jason's Pick, Management, Marketing, News, Running a Business, Web Design
So you’re setting out to build a system. It’s your baby. It’s your dream. It’s everything you’ve been hoping for. But do you actually know what you’re building? Do you know what you’re getting yourself into? Do you know what it takes to build this system? Well, first,...